CFA Workshop
AI can help investment professionals do far more than produce content faster. Used strategically, it can uncover stronger ideas, sharpen a distinctive point of view, and turn deep expertise into a consistent body of thought leadership. In this practical session, author and thoughtleadership expert Rhea Wessel will show participants how to use AI to identify their niche, surface original insights, frame compelling stories, and expand one strong idea across multiple formats and channels. Participants will learn how to work with AI without losing the judgment, credibility, and human perspective that establish genuine authority. The session is designed for CFA professionals who want to become more visible, influential, and trusted in their niche of investment management.